Web development with React and Next.js
Most web development projects are not slow because the team picked the wrong framework. They are slow because rendering strategy was never a decision — everything became a client-side app by default, and the cost showed up on someone's phone.
Concretely, what ships
A rendering strategy chosen per page
Marketing and content pages statically generated so a request never touches application code. Dashboards and authenticated views rendered dynamically. We pick per route rather than applying one mode to the whole site, because that is where the real performance difference lives.
Core Web Vitals treated as a requirement
LCP, CLS and INP measured on a real mid-range phone, not a fast laptop. That means server-rendered text that paints before JavaScript arrives, images sized and served in modern formats, and no animation that blocks interaction.
Technical SEO wired in from the start
Canonical URLs, per-page metadata, Open Graph images, sitemap, robots, and structured data. If we are replacing an existing site, redirects are mapped one-to-one before anything moves so you keep the rankings you already have.
A component library your team can extend
Typed, documented components with design tokens instead of copy-pasted markup, so a change to a card ships everywhere at once and a new page does not need us.
Accessibility that survives review
Semantic HTML, keyboard-operable interactions, visible focus states, WCAG AA contrast, and `prefers-reduced-motion` respected. Checked in the browser, not asserted in a checklist.
- 01
Scope and architecture
We map the routes, the data each one needs, and where the content comes from. You get a written technical approach and a fixed price for the first phase before any code is written.
- 02
Design system first
Tokens and core components before pages, so the twentieth page costs a fraction of the first.
- 03
Weekly demos on a real URL
Every pull request gets a preview deploy. You review the actual site on your own phone, not a screenshot in a slide.
- 04
Launch and hand over
CI/CD, monitoring, analytics and documentation in place, in your accounts, so your team can ship the day after we finish.
- You need a marketing site or web app that loads fast on mobile and ranks
- You have an existing site that is slow, hard to change, or losing rankings
- You want a design system so future pages stop being bespoke builds
- You need the code and infrastructure to be genuinely yours at the end
- React
- Next.js
- TypeScript
- Tailwind CSS
- Node.js
- PostgreSQL
- Vercel / AWS
ShopGrid — Headless Commerce
Headless storefront and admin that cut page loads by 60% and lifted conversion 23% for a multi-brand retailer.
Web Development — common questions
If yours isn't here, ask us directly — we answer within one business day.
Why Next.js rather than plain React or WordPress?
Plain React ships an empty page and fills it in with JavaScript, which costs you both first paint and SEO. Next.js renders on the server so the content is in the HTML, while still giving you a real application framework. WordPress is a reasonable choice for a pure content site with non-technical editors — we will say so if that is what you actually need. It stops being a good fit once you need custom application logic bolted onto it.
Can you rebuild our site without losing our Google rankings?
Yes, and it is the part we plan first rather than last. Every existing URL is inventoried and mapped to its new destination with a 301 before any route moves, canonical tags are set explicitly, and we move traffic across incrementally rather than switching the whole site over in one night. On the ShopGrid replatform we moved route by route with the ability to route back per-route if anything looked wrong.
Will we be able to update the site ourselves?
That depends on what you want to update and we will scope it honestly. Content that changes often should be in a CMS, and we will wire one up. Layout and component changes need a developer — but a documented component library means your own developer can do it, not only us.
Mobile app development with React Native
Tell us what you're building
We'll come back within one business day with a clear plan and an honest estimate.